Youth attraction
Successfully attracted rural youth to agriculture through modern technology exposure and innovative farming approaches — 500+ youth trained.
Introducing modern agricultural technologies and engaging rural youth in innovative farming practices.
Understanding
Agricultural technology is the application of modern tools, techniques, equipment and scientific methods to improve agricultural productivity, efficiency and sustainability — while youth engagement attracts young people to farming through innovative approaches and entrepreneurial opportunities.
Our programmes focus on bridging the gap between traditional farming and modern agricultural practice while making agriculture attractive to the younger generation. The work spans precision farming, farm mechanization, digital agriculture, biotechnology and smart farming solutions that optimise resource use and maximise crop yields — with 500+ youth trained across 10+ years of experience.
We emphasise technology adoption, digital literacy and agri-entrepreneurship, creating innovative pathways for youth to enter and succeed in agriculture. Our approach combines hands-on training with exposure to modern technologies, market linkages and business development support.
Why this work matters
Agriculture struggles to attract the next generation — rural youth look outside farming for their future.
The ARYA project (2015–2016) gave rural youth exposure to cutting-edge technologies, farm mechanization and innovative practices — creating pathways into agriculture.
Traditional methods alone cannot deliver the productivity, efficiency and sustainability that modern agriculture demands.
500+ youth trained through capacity building in modern agricultural technologies and digital tools for farming.
Without weather forecasts, market information or crop data, farmers cannot plan crops, manage risk or time the market.
Mobile apps, weather forecasting and market information systems provide insights for better crop planning, risk management and market timing.
Young people with ideas lack the business skills, mentors and funding to start agricultural ventures.
Business development support, incubation services and funding assistance — with mentorship connecting young farmers to experienced professionals.
At a glance
Track record
| Programme | Period | Type | Highlights | Status |
|---|---|---|---|---|
| Attracting and Retaining Youth in Agriculture (ARYA) | 2015–2016 | Training programme | Youth engagement, farm mechanization and pathways to agri-entrepreneurship | Completed |
Impact
Successfully attracted rural youth to agriculture through modern technology exposure and innovative farming approaches — 500+ youth trained.
Promoted adoption of modern agricultural technologies including farm mechanization and precision farming tools.
Developed entrepreneurial skills among youth, enabling them to start innovative agribusiness ventures.
Enhanced digital literacy and technology skills among young farmers for modern agricultural practices.
Get involved
Join us in modernizing agriculture and engaging youth through innovative technologies and entrepreneurial opportunities. Your support helps create a vibrant, technology-driven agricultural sector that attracts and retains young talent.